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How popular is Snooker: Examining the international appeal and growth of snooker worldwide


Snooker is a cue sport that originated in the latter half of the 19th century in England and it quickly gained popularity among British upper-class society at that time. While snooker was once considered an exclusively British pastime and was mostly played in the United Kingdom and other Commonwealth nations, over the last few decades the game has developed a strong global presence. The international expansion of snooker has enabled more people worldwide to experience and enjoy this highly strategic cue sport. In this article, I will examine how snooker grew to become a worldwide phenomenon played and followed by enthusiasts across the continents. I will discuss factors that contributed to snooker's increasing international popularity and analyze how different regions and countries have embraced the game at competitive and recreational levels.

How popular is Snooker?

The Early Days - Spread Beyond Britain

Although snooker originated and was mainly played domestically in Britain for many decades, the game started spreading internationally in the early 20th century with the rise of professional championships and tours. One of the most prominent overseas players in snooker's early international period was Indian-born Wilson Jones who won multiple amateur titles in Britain in the 1920s and 1930s. His success helped raise awareness of snooker in the subcontinent. Meanwhile in Australia, snooker was gaining traction among upper-class audiences influenced by British colonialism. Australian players like Walter Lindrum won world titles in the 1930s, enhancing snooker's profile Down Under.

Beyond just a few players emerging from former British colonies, snooker began expanding in organization as well. In 1947, the Asian Confederation of Billiards was formed with the goal of promoting snooker and other cue sports across Asia. Member countries included India, Pakistan, Ceylon (Sri Lanka), Malaysia and Singapore. The confederation helped nurture early snooker talent from the region and organized annual championships. Meanwhile in Europe, countries like France, Belgium and the Netherlands picked up snooker during this period influenced by proximity and cultural ties to Britain. While still dominated by the UK on the international stage, these early developments planted the seeds for snooker's future growth beyond British shores in the post-World War 2 decades.

Boom Period fueled by Mass Media Exposure

The real turning point for snooker's globalization came in the late 1960s and 1970s as the advent of color television boosted the game's popularity and reach worldwide. BBC's extensive coverage of top snooker tournaments like the World Championship exposed the game to larger audiences across Britain. Iconic champions emerged who captivated viewers with their skills and personalities, namely Steve Davies and Ray Reardon in the early 1970s. Their epic battles at the Crucible Theatre helped make snooker a mainstream sporting phenomenon watched by millions in the UK. As satellite and cable television expanded coverage internationally, viewers across Europe and in parts of Asia also got hooked on watching the BBC's enthralling snooker broadcasts.

This period marked the rise of true snooker superstars who helped promote the game globally through their international tours and appearances. Canadian/American cliff Thorburn won three world titles and regularly played exhibition matches attracting new fans. Australian veteran Eddie Charlton and flamboyant Indian born player George Scott (settling in England) represented snooker in new territories through the 1970s. Meanwhile in Asia, the emergence of talented Chinese and Indian players coincided with growing interest in their home countries. All India championships and Asian events attracted bigger prize money and audiences. Snooker was increasingly leaving its mark across the continents, with new fans spawning in regions not traditionally associated with the sport before.

A Pivotal Decade of Change - The 1980s

The 1980s proved to be a watershed decade that firmly established snooker as a truly worldwide sport. Mass television coverage of prestigious championships and the popularity of leading stars catalyzed interest like never before across Europe and beyond.

In East Asia, the rise of Chinese cue genius and 1982 world champion Steve Davis helped explode snooker's appeal in China, Japan and other neighboring countries. His dominant world final victory over compatriot Dennis Taylor was witnessed by millions across the region, many for the very first time. Inspired youngsters took up the game in huge numbers. National federations expanded rapidly as the sport became an integral part of the sporting fabric in East Asian countries. In China especially, the government invested heavily in promoting snooker academies realizing its potential for shining on the global stage. Top Chinese players rose through the ranks to compete with the best in the world.

Elsewhere in Asia, the dominance of legendary Indian player and six-time world champion Bill Werbeniuk in the late 1970s and 1980s reignited national pride and interest in snooker across the Indian subcontinent. Regular international tours and matches in India, Pakistan and Nepal swelled local fan bases. The proliferation of new snooker clubs and infrastructure development programs marked a new era for the once colonial-era pastime.

Simultaneously in Europe, countries that had a historical connection to Britain like Ireland saw an explosion of amateur clubs and leagues through the 1980s fueled by TV. New television stations arose hungry for sport programming and picked up snooker broadcasting rights. Countries as wide and varied as Germany, Italy, Greece, Denmark and Scandinavia began establishing dedicated fan following for the game driven by televised sport. Beyond the few core competitive nations, snooker fever had spread right across the continent.

Across both Americas, Canadian legends like Bill Werbeniuk and Cliff Thorburn along with emerging talent Kirk Stevens helped promote snooker to a bigger audience alongside rising US interest in pool. Beyond just an exotic novelty act, snooker was attracting serious new followers in North America. The opening of the first dedicated snooker clubs in Toronto coincided with this period of heightened global interest.

By the end of the 1980s, aided by television and star players, snooker had gained mainstream popularity well beyond its British roots. The number of practicing enthusiasts worldwide had risen exponentially through the decade. Truly a golden age, the groundwork was solidly laid for snooker to blossom further internationally in line with its growing global reach and appeal.

The Professional Era - Catalyzing Global Growth

The advent of full professionalization in the 1990s took snooker to even greater heights worldwide. Prior to then, while recognized internationally, the sport had not fully transitioned to a global professional circuit. Formation of the World Snooker Association (WSA) and introduction of ranking events organized a more coherent international calendar. National federations across regions received funding and recognition to develop the sport professionally in their own countries.

At the same time, the breakaway of some top players and promoters led to the rival Professional Snooker Association's (PSA) challenge. This triggered a brief but fierce “snooker war” which ironically elevated public interest in snooker to unprecedented levels globally. Television ratings soared as millions tuned in to watch the battle between the two organizations for viewership and credibility. Both WSA and PSA events were extensively broadcast across the world helping establish the modern professional era.

Professionalization encouraged more sponsorship and prize money influx which aided playing circuits' expansion beyond traditional markets. Emerging Asian powerhouses like China and India and European countries in turn offered far greater financial incentives in holding ranking events compared to traditionally dominant Britain. This wealth distribution paved the way for newer regions to rapidly develop their infrastructure and national player talent bases. English became the common language for the sport as globalization accelerated.

The International Phenomenon Gathers Momentum

Riding on its newly established global professional structures and sustained mass television coverage of top competitions, snooker's international popularity snowballed even further post-2000. By this stage, a truly worldwide circuit of prestigious ranking and invitational tournaments had taken shape across all continents.

In East and Southeast Asia, nations like China, Thailand, Vietnam emerged as permanent snooker powerhouses with multiple world class players alongside veterans of the game like Thailand's James Wattana. National governments offered six-figure salaries to star players underlining their commitment. Mega tournament prize money and sponsorship grew reflective of rising Asian economic power. Mounting grassroots interest across the region saw snooker firmly cemented in mainstream local sporting culture and public consciousness.

Europe witnessed continued growth across both established and new snooker nations.

While United Kingdom maintained its stronghold, the emergence of talented players from countries like Germany, Bulgaria, Norway and Holland created new sporting heroes expanding local fan bases. Regular European Series and European Tour events held in these countries attracted capacity crowds. Simultaneously countries previously less associated like Italy, Czech Republic saw an upsurge in amateur club membership and playing standards through sustained television coverage and local success stories.

Beyond its traditional pockets, Africa also saw some spread of the sport in the 2000s led initially by South African players like Peter Francisco and new development programs. Regular qualifiers held in Egypt, Morocco and other North African nations boosted local passion.

The Americas too moved to stronger professional structures and competition circuits involving countries like the USA, Canada, Mexico and others. North American regional tournaments gained prestige alongside rising interest south of the border with Brazil, Argentina snooker scenes.

The establishment of two annual elite invitation-only championships, the Premier League in Europe and the Championship League further cemented snooker as a worldwide spectator sport. While Britain continued enjoying the most success on the professional tour, representation across regions at the highest levels steadily grew matching the geographical spread in fan following worldwide. By the 2010s, snooker had firmly become a truly global pursuit played and admired in every corner of the world.


What factors contributed to snooker's early international spread?

In the early 20th century, the rise of professional championships and tours in Britain as well as success of players from former British colonies like India helped raise early awareness of snooker overseas. The formation of organizations like the Asian Confederation of Billiards in the 1940s also helped promote the game internationally.

When did snooker really take off globally?

The late 1960s and 1970s marked a boom period as color television coverage of major tournaments on BBC exposed snooker to larger audiences worldwide. Iconic champions and stars of this era like Steve Davis and Ray Reardon fascinated new international fans and helped promote the game through tours and appearances.

Which regions took up snooker strongly since the 1980s?

East Asia saw a huge surge in the 1980s led by talents like Steve Davis in China and bill Werbeniuk in India. Television coverage also drove strong growth across Europe, while Canada and parts of Americas warmed up to the game. By the end of the 1980s, snooker had become mainstream well beyond Britain.

How did professionalization impact snooker's global growth?

The formation of the WSA and advent of a global professional circuit in the 1990s organized international structures and events more coherently. This along with the snooker war boosted interest further. Greater sponsorship and prize money expanded circuits beyond early regions.

What are some newer regions that picked up snooker in the 2000s?

Countries in Southeast Asia, some parts of Africa, South America witnessed stronger development led initially by local talents and infrastructure work. Regular events outside Britain helped grow passion in places like continental Europe, Middle East and elsewhere.

What has supported snooker's ongoing spread worldwide?

Sustained mass television coverage of top competitions on global platforms, emergence of star players from diverse regions, establishment of elite invitational circuits like Premier League and presence across professional tours helped cement snooker as a truly worldwide cue sport played worldwide.


In conclusion, over the last century plus period since its origins in the late 19th century England, snooker has developed into a truly global cue sport with a sizable worldwide fan base and competitive infrastructure spanning all continents. From being confined as an elite British game enjoyed predominantly within the UK and British colonies, snooker gradually spread international recognition in the early 20th century driven by individual talents and early competitions abroad.

However, it was the boom years of the late 1960s and 1970s fueled by the advent of color television broadcasting of top tournaments that really catapulted snooker onto a worldwide stage. Iconic champions and stars of this era captivated new audiences beyond Britain and helped promote recreational interest through tours and matches across regions. The 1980s formed a defining decade that cemented snooker as a mainstream international pursuit backed by exponential growth across diverse regions facilitated extensively by television exposure.


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